The three things Back to Try New Things

Try New Things — Immersive

Immersive — how do you get people excited about your ideas?

Step 1) Build a world.
Step 2) Invite people in.

We turn complexity into a story. That story becomes the backbone of an immersive physical environment — a whole world that responds to how people interact with it.
Building the Society Expo exhibition




Building the Society Expo exhibition
A few reasons people call us:
  • Trying to reach young people in new ways
  • Complex mission, eyes glaze over when you talk
  • Need to nurture belonging — within a movement, a transformation, or a place
Tell us what people aren’t getting yet. E-mail [email protected].

Places where people discover big ideas for themselves

Skellefteå 2026

Society Expo Exhibition

Skellefteå is undergoing an enormous societal transformation. They needed to help people feel part of the journey, and to inspire young people to engage with the future. We wove 150 years of history plus 40+ sustainability projects into a four-room story about unstoppable experimentation. Photos, film and the press release are in the press room.

  • Exhibition
  • 4-room story
Tekniska Museet 2025

Drömlandet

Tekniska Museet wanted to tell the story of Sweden’s technological progress in a way no one had seen before. We designed a narrative that unfolds across ten screens — and includes a role for an IRL steam locomotive in their main hall. Film and stills in the press room.

  • Installation
  • 10 screens
Värmeverket

Underverket Music Festival

Värmeverket wanted to bring something different to the music festival landscape. We created a world of live-cams, live visuals and QR codes to bring the audience inside the performances.

  • Activation
  • Live-cams + QR